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International business : the challenges of globalization / John J. Wild, University of Wisconsin, Madison, Kenneth L. Wild, University of London, England.

By: Wild, John J.
Contributor(s): Wild, Kenneth L.
Material type: materialTypeLabelBookPublisher: Boston : Pearson, [2014]Edition: Seventh Edition.Description: xxiii, 449 pages : color illustrations, color maps ; 29 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9780133063004 (alk. paper); 0133063003 (alk. paper).Subject(s): International business enterprises -- Management | International tradeDDC classification: 658/.049
Contents:
Preface -- Global business environment -- Globalization -- National business environments -- Cross-cultural business -- Politics, law, and business ethics -- Economics and emerging markets -- International trade and investment -- International trade -- Business-government trade relations -- Foreign direct investment -- Regional economic integration -- The international financial system -- International financial markets -- International monetary system -- International business management -- International strategy and organization -- Analyzing international opportunities -- Selecting and managing entry modes -- Developing and marketing products -- Managing international operations -- Hiring and managing employees -- Endnotes -- Glossary -- Name/company index -- Subject index.
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Item type Current location Call number Status Date due Barcode
Books Books American Center for Mongolian Studies
HD62.4 .W586 2014 (Browse shelf) Available 30423

Includes bibliographical references ( pages 413-417) and index.

Preface -- Global business environment -- Globalization -- National business environments -- Cross-cultural business -- Politics, law, and business ethics -- Economics and emerging markets -- International trade and investment -- International trade -- Business-government trade relations -- Foreign direct investment -- Regional economic integration -- The international financial system -- International financial markets -- International monetary system -- International business management -- International strategy and organization -- Analyzing international opportunities -- Selecting and managing entry modes -- Developing and marketing products -- Managing international operations -- Hiring and managing employees -- Endnotes -- Glossary -- Name/company index -- Subject index.

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